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Hypotheses

Sarah Ogilvie

1. Relationships among measures of implicit knowledge and among explicit beliefs about gender stereotypes. It is hypothesised that the measures proposed to tap implicit stereotypic knowledge will be correlated, and that explicit beliefs measures will be correlated with each other, but not with the measures of implicit knowledge.

2. Relationship between stereotyping and rejection of influence. It is hypothesised that if controlled processing of stereotypic information affects expectations for competence, measures of explicit beliefs will better predict rejection of influence. On the other hand, if automatic processing affects expectations for competence, measures of implicit knowledge will better predict rejection of influence. However, if neither affect expectations for competence, then neither implicit knowledge or explicit beliefs measures will predict rejection of influence.

3. Rejection of influence after exposure to two female subtypes. Based on research into stereotypes of women that suggest certain subtypes of women are perceived to be more or less competent (Eckes, 1994; 1996; Glick & Fiske, 1997), it is proposed that the behavioural measure of perceived competence, rejection of influence, will be greater in participants exposed to the more traditional feminine woman than for the participants exposed to the more modern career woman.

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